About Us

LAUNCHED ON APRIL 6TH, 2025

Aura & Attire was born out of a simple yet powerful belief — that small businesses hold big magic. We’re here to celebrate that magic by creating a space where unique, mindful brands can thrive.

Our journey begins in Canada, where we’re building a community that champions conscious creation, slow fashion, and soulful living. Aura & Attire isn’t just a marketplace — it’s a platform with purpose, made for makers and dreamers.

We’re proud to kick things off with Purple Potato, a beautiful brand rooted in conscious clothing and healing crystal candles. Their pieces are a perfect reflection of what Aura & Attire stands for: intentional design, spiritual alignment, and authentic craftsmanship.